The healthcare industry is slowly starting to implement the type of consumer engagement best practices that have been hallmarks in the retail, travel, and financial industries for years: listening to individuals and designing personalized solutions to incentivize outcomes.
Debbie Zimmerman, MD, Corporate Chief Medical Officer of Lumeris and Essence Healthcare, discusses how aligned incentives can help payers and physicians focus on preventive care to help keep patients healthy.
Read 14 ways on how insurers can help improve the patient experience.
